What struck them was how passionate entrepreneurs are about their product or service. They outline that successful companies use a combination of those that works for them, using three main frameworks that permits companies to know how to get more traction. They believe that most companies generally only use a handful of them without a concrete thought about which channel suits best for their product. In their book, authors identified 19 customer acquisition channels that can generate traction when used effectively, all of which have their separate chapter in the book. It is the measurable evidence of customer activity towards a brand or product. Let’s begin by defining what Traction is: In this content review, we’re showcasing Traction: How To Achieve Explosive Customer Growth. After interviewing more than 40 successful startups, CEOs and Founders, they compiled everything they learnt for entrepreneurs to generate the explosive traction their product deserves. The backlash underscored the difficulties some technology companies face in limiting the spread of Russian propaganda at a time when pockets of America express support for the Kremlin and believe Big Tech companies are censoring their views.Gabriel Weinberg, CEO and Founder of the research engine DuckDuckGo, and Justin Mares who founded of 2 startups and former Director of Revenues for Exceptional (which was acquired by Rackspace for 8 figures) both have a significant experience in knowing how to grow your business with the right marketing tools.
“This isn’t censorship, it’s just search rankings,” he said. In a statement, Kamyl Bazbaz, the vice president of communications for DuckDuckGo, said that the affected sites were engaged in “active disinformation campaigns,” meaning they were similar to other low-quality websites already penalized by search algorithms. He added: “I want tens of thousands of people to stop using it.” “If you’re using DuckDuckGo, I suggest you stop using it and switch to something else,” said Tarl Warwick, a self-described libertarian YouTube user with nearly half a million followers. And on YouTube, users criticized the company for silencing voices. The hashtag #DuckDuckGone trended across Twitter in the United States by Friday. In social media channels devoted to conspiracy theories, users vowed to switch to alternatives like the Russian search engine Yandex. The conservative website Breitbart said DuckDuckGo was “adopting the censorship policies” of Big Tech. DuckDuckGo has little control over its search results because they are provided by Microsoft’s Bing, which announced that it would follow the European Union’s order to restrict access to the Russian state news agencies RT and Sputnik.īut the criticism from the far right was directed at DuckDuckGo.
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